Isabelle and Nelson, CEO of Matching

Meet our favourite TikTok couple, and how they took an innovative approach to fashion influencers in 2020. Written by Rae, photos from @young_emperors via TikTok and Instagram.

Photos via @young_emperors socials.

Influencer culture has got a little basic, and with new platforms like TikTok on the rise, we were eager to see what the fashion kids did with it. 'Young Emperors' as they're known on TikTok and Instagram are a couple devoting their lives as creatives to matching their fashion. Through a secondary Instagram account (@cesarlovealexandre) with 19k followers, we found this couple are directors, photographers and visual artists themselves, which explains the ability to tap into a creative mind and come up with innovative photo and video ideas to display their take on fashion in an interesting way. This duo is formed of Isabelle Chaput and Nelson Tiberghien who both attended Gobelins, a visual art school located in Paris but are now based in New York City; they have an impressive resume working with big-label brands like Elle, Vogue and Chanel alongside their successful accounts on social media as bloggers with their Instagram hitting 69.3k followers and their TikTok hitting 81.1k.

This duo has partnered in almost all their projects and alike Blur. they have an interesting take on gender. Isabelle and Nelson are infamous for their ability to create both identical looks and looks that work in perfect harmony, they also apply an editorial eye to this in which they create scenarios for their photos and videos that give an element of art and luxury.

Young Emperors are not giving us a pretty girl on a beach with the same filter that's circulated since 2016, they're applying art and real fashion, and exuding culture and education in every post. They're utilising new media, creating innovative scenes and angles and bringing luxury fashion to a fresh audience.

If you can relate to Blur. and have the same shared values, especially when it comes to fashion, then we know you'll love this couple, and we hope to work with them one day in the future.